Brightcove Unveils Its New Vision for the Future of Video Engagement, Powered by Proprietary AI and Customer Insight>

(BUSINESS WIRE) -- Brightcove, the intelligent video engagement company, has today unveiled a bold new chapter in its evolution, signaling a renewed commitment to innovation, customer-centricity and meaningful digital experiences. Backed by new owner Bending Spoons, and incorporating its powerful proprietary AI technology, Brightcove is reimagining its platform to meet the growing demands of both Media and Enterprise customers. This marks a strategic evolution in how Brightcove approaches product development, balancing cutting-edge innovation with a relentless focus on quality of experience. The company is investing in areas that matter most to its customers, including new AI-powered features developed in-house, enhanced monetization tools, and a more intuitive user experience. Brightcove’s new direction is the result of extensive collaboration with more than 50 customers across industries, geographies, and use cases. These conversations have shaped a product strategy that is designed to meet the evolving needs of modern video teams while delivering measurable business outcomes. At the heart of this strategy is a dual focus: Innovation and Quality of Experience....(BUSINESS WIRE) -- Brightcove, the intelligent video engagement company, has today unveiled a bold new chapter in its evolution, signaling a renewed commitment to innovation, customer-centricity and meaningful digital experiences. Backed by new owner Bending Spoons, and incorporating its powerful proprietary AI technology, Brightcove is reimagining its platform to meet the growing demands of both Media and Enterprise customers. This marks a strategic evolution in how Brightcove approaches product development, balancing cutting-edge innovation with a relentless focus on quality of experience. The company is investing in areas that matter most to its customers, including new AI-powered features developed in-house, enhanced monetization tools, and a more intuitive user experience. Brightcove’s new direction is the result of extensive collaboration with more than 50 customers across industries, geographies, and use cases. These conversations have shaped a product strategy that is designed to meet the evolving needs of modern video teams while delivering measurable business outcomes. At the heart of this strategy is a dual focus: Innovation and Quality of Experience....{}